1. About the Client
Gia Khang Goods Trading Services Transport Co., Ltd is a transportation company operating under the management of Sammoon International Trading Co., Ltd.
Gia Khang was initially established to handle yarn transportation for Sammoon. With a professional workflow and high-quality service, the company has gradually built a strong reputation in the logistics industry.
As a result, Sammoon decided to develop Gia Khang as an independent entity—not only serving internal transportation needs but also expanding into one of the leading logistics companies nationwide.
2. Project Information
Client: Gia Khang Goods Trading Services Transport Co., Ltd
Industry: Transportation & Logistics
Agency: Sky
Position (Role): Marketing Specialist
Objective: Increase Sammoon’s brand awareness on the Internet and attract interest from cross-industry partners
3. Process
Scope of Work:
- Defined the development direction for an online presence in the transportation sector
- Designed and developed the company website
- Designed, built, and managed the company’s Fanpage
Timeline: December 31, 2024 – December 31, 2025
4. Results
4.1. Website
The interface of the website vantaigiakhang.com
Visit the website at vantaigiakhang.com
The website includes a complete structure:
- Home page: vantaigiakhang.com
- Single product page: Dịch vụ vận chuyển hàng hóa Sài Gòn
- Product page: dich-vu
- Single blogpost page: Tổng hợp những dòng xe tải thông dụng ở Việt Nam hiện nay
- Archive page: tin-tuc
- About us: gioi-thieu
- Contact page: lien-he
4.2. Fanpage
Fanpage Gia Khang
Visit the fanpage at @vantaihanghoagiakhang
4.3. Preliminary Evaluation
Initially, the project aimed to develop Gia Khang into an independent transportation business. However, after completing the website and Fanpage, Sammoon (the parent company) shifted its strategy—from an active growth approach to an organic growth approach.
This means that all Gia Khang platforms are now allowed to grow naturally, without any additional investment in marketing or resources. The main reason is that Sammoon’s transportation demand is already very high, and Gia Khang is fully occupied handling internal operations, with limited capacity (vehicles, drivers, and labor) to expand externally.
Despite this, during low-demand periods—and without any marketing investment—Gia Khang has still attracted a number of organic customers.
After one year of implementation:
- 20 new organic customers acquired
- 6 customers converted into loyal, long-term clients
Business expansion achieved through:
- Additional vehicles
- Hiring more drivers and labor workers
Thank you for reading my sharing, hopefully it has brought more or less useful value to you.
- Sky -